I have noticed that a lot of people have been asking what is content gateway CPA (Cost-Per-Action) and exactly how to use it on their site. Well this technique is nothing new but still not widely used yet. So lets take a closer look at this CPA marketing strategy.
A content gateway is a script you get from certain CPA networks that blocks a visitor from entering your web page unless they fill out a form. When a person fills out the information the page is then released and the viewer can proceed to that page. It could be something like a survey, email lead or zip code or what ever. Once they do you get paid a few bucks as an affiliate. Now you might think why in the world would I want to do that to my visitors? You might think that this would send your guests packing fast and it could if you do this all wrong.
What you must understand is that a content gateway CPA is not something you want to just do on your home page. You use it when you are offering some more important content or a free download to a book or software or to keep a free membership site free. That way you can earn some cash while your visitors can get access for nothing. Just make sure you own the content or have the rights to show the material to others.
So think about this. Not everyone wants to pay a monthly fee to use a product or service. Especially if they are going to be using it sparsely or just a one time download. You have probably been letting others have stuff when they opt in on your list, right? Whether it’s been signing up for a subscription, newsletter, weekly updates and so on. All these things take time to set up and money if you are using a good auto responder service. Content gateway CPA is a good way to generate some income from your hard work while you keep things at no cost to your subscribers.
Another reason to use content gateway CPA is to protect your content. You know how some people love to give away things they find online. This would not be fair to you if unscrupulous marketers was letting other people download your stuff by giving them a direct link without them signing up to your list. But with your script in place if someone does go to that page they will run into that script that makes them have to fill out something to get in. At least this way if they are not on your list you could still get paid before they get it.
Several aspects have to be considered before selecting the right Salesforce Consulting Partner as partnering… Read More
Your continued dedication and attention is required when pursuing affiliate marketing. You will find helpful… Read More